Twitter Guide Book For Beginner

The Beginner's Guide to Twitter

What is Twitter?

Millions of people, organisations, and businesses use it to discover and share new information.

It has approximately 307 million active users who send around 500 Million tweets per day

• Immediate connections
• No apps or groups, just conversation
• No barriers to engage in relationships
• It’s a great way to get to know people!

How is Twitter different than Facebook?

• More immediate 
• More “newsy” 
• More concise
• Better for finding out information about you

• Fewer barriers to entry

You can signup for twitter:

Go to http://www.twitter.com/signup/

• Type in your name and email address, then create a username and password
• Click “Create my account”
• Start following users, like @jatinbindal777!

Congratulations, you’ve successfully joined Twitter and started following jatinbindal777!

Twitter Speak and Symbols

Tweet:

The name of the message you send out, 140 characters or less

Follower:

A person who had chosen to read your tweets on an ongoing basis

Reply or @:

The @ symbol means you’re talking to or about someone. If you start a tweet with someone’s Twitter handle, it only appears to your mutual followers.

Re-tweet or RT:

The act of repeating what someone else has tweeted so that your followers can see it.

Hashtag or #:

Start with the symbol “#”. It is a theme for the tweet that allows all similar tweets to be searched.

Trends :

The most popular hash tags are trends in any particular region

How to create Trends :

• Network of 1000+ people
• Decide one hashtag
• Each person in network tweet five times different tweets with the same hashtag

Links:

Tweets are tight on space, so Twitter auto-shortens links. Plan accordingly!

Twitter Etiquette

• Try to keep your tweets at 120 characters or fewer
• Don’t only tweet about yourself
• Don’t just be in it for the numbers
• Be consistent and be part of the conversation
• Be proud of yourself, but be proud of other people too
• Don’t spam your followers or other users
• Be authentic!

Best Practices

• Share photos and behind the scenes info about your business. Even better, give a glimpse of developing projects and events. Users come to Twitter to get and share the latest, so give it to them!

• Regularly monitor the comments about your organisation, brand, and products.

• Ask questions of your followers to glean valuable insights and show that you are listening.
• Respond to compliments and feedback in real time.
• Demonstrate wider leadership and know-how.
  Reference articles and links about the bigger picture as it relates to your organisation.
• Champion your stakeholders.Re-tweet and reply publicly to great tweets posted by your followers and customers.

• Establish the right voice.
• Twitter users prefer a direct, genuine, and of course, a likeable tone from your organisation, but think about your voice as you Tweet.

How do you want to appear to the Twitter community?

Encouraging Engagement

• Create a conversation
• Tweet things other users can retweet
• Be supportive of other users
• Reply to people when they mention you

• Remember to say “please” and “thank you”

What is Tweet Deck?

Tweet Deck is a social media dashboard application for management of Twitter Accounts. Like other Twitter applications it interfaces with the Twitter API to allow users to send and receive tweets and view profiles.Go to Tweetdeck.com

Tweet Chat

Definition:

It is discussion on single topic at a particular time and time on twitter using single Hashtag.

Benefits:

• Generate Leads and followers
• Branding
• Might results in trends

Steps To Create Tweet Chat

• Select one Hashtags
• Select Date and Time
• Market the tweet chat through email, banner, twitter influencers, etc.
• Make the team to manage the tweet chat.

So Best Of Luck for your better twitter experience